The team of Lahore University of Management Sciences (LUMS) has won Meta/Facebook Foundational Integrity Research Award 2022-23.

Dr Ayesha Ali from the Department of Economics at the Mushtaq Ahmad Gurmani School of Humanities and Social Sciences, and Dr Ihsan Ayyub Qazi and Agha Ali Raza from the Department of Computer Science at the Syed Babar Ali School of Science and Engineering won the award for their proposal, ‘Gamifying Media Literacy Interventions for Low Digital Literacy Populations’.

This year Meta received over 503 proposals from 349 universities from across the globe and only 11 proposals were selected for funding. The proposals were evaluated by a selection committee comprising members of Meta research and policy teams. The award provides funding of USD 50,000 for improving the uptake of digital media literacy interventions among low digital literacy populations.

“Our proposal tackles the problem of misinformation, which can negatively affect people’s well-being and reduce trust in information sources. We propose to design and test digital media literacy interventions that can help people with low digital literacy skills to critically evaluate online information and distinguish facts from fiction. The need for such interventions is urgent, as social media use has surged in developing countries, where many users lack the necessary skills and knowledge to navigate digital spaces safely and effectively,” they said.

Related: LUMS increases fee by 20 percent, students hold protest

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