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PFA to launch ‘Eat Safe Kids Campaign’ in Punjab Schools
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PFA to launch ‘Eat Safe Kids Campaign’ in Punjab Schools

Eat Safe Kids Campaign
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Punjab Food Authority (PFA) under the guidance of Chief Minister Mariyam Nawaz is gearing up to inaugurate the ‘Eat Safe Kids Campaign’ across private and public schools in Punjab starting March 1st.

Muhammad Asim Javaid, Director General of PFA, highlighted that the campaign’s primary objective is to instill in schoolchildren the importance of making healthy dietary choices from an early age. Expert nutritionists within the PFA team will extend their expertise to educators and parents alike.

The campaign’s rollout will commence during the National Nutrition Month of March, gradually encompassing all districts within the Punjab province. Utilizing creative mediums such as painting, drawing, and storytelling, the PFA aims to foster enthusiasm among children for nutritious eating habits.

Furthermore, the PFA will extend its efforts towards conducting medical screenings and providing nutritional training specifically tailored for school-aged children. Free medical assessments, including body mass index evaluations, weight assessments, skeletal muscle mass measurements, and height checks, will be offered to both students and staff. Additionally, teachers and parents will receive training on promoting daily consumption of healthy and nourishing foods to ensure the well-being of children.

Muhammad Asim emphasized that fostering a healthy lifestyle remains a paramount objective for the Punjab Food Authority. Ensuring access to nutritious foods, from street vendors to school canteens, is central to this mission. “Investing in the health of today’s children ensures a brighter future for tomorrow,” he concluded.

Related: PFA Cracks Down on University Food Facilities


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